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Rowland Hill is remembered today as a key reformer of the British Postal Service. In 1840, he introduced the Universal Penny Postage which decreed that letters of a given weight should all cost the same to send, regardless of the distance. For example, letters up to ½ ounce cost 1d (14gms/0.5p) to send and postage was prepaid, using the world's first adhesive stamp.

He first advocated his plan in a pamphlet published in 1837 and the system was recommended for adoption by a Committee of the House of Commons the following year and put into effect in 1840. Hill was appointed as adviser to the Treasury to introduce the postal reforms. He strove to create a more efficient postal service that everyone could afford. His reforms ranged from encouraging people to insert letter boxes in their front doors to creating London's first postal districts. The appointment was terminated following a change of government in 1842. He was recalled to the Post Office in 1846 and appointed Secretary to the Postmaster General, and succeeded Colonel Maberly as Secretary to the Post Office in 1854. He retired from Office in 1864 and died in August, 1879.