Collection GB 0074 LMA/4453/J - WHITBREAD INTERNATIONAL LIMITED

0.9 linear metres

GB 0074 LMA/4453/J 1934-1979 Collection 0.9 linear metres Whitbread International Ltd
Whitbread and Co Ltd , brewers

Whitbread International was formed in 1967 as a subsidiary company to be responsible for Whitbread Group's overseas interests. The aim was to increase earnings from overseas assets to make up a third of all Company profits. However, following a reorganisation of the company's divisions in mid 1980s, Whitbread International disappeared into the new divisions of North America and Wines and Spirits. This reflected the company's focus on North American trade following the decision not to invest on the scale needed to exploit Continental business.

Received in 2001 as a gift.

Records of Whitbread International Limited, a subsidiary company of Whibread and Company Limited, brewers. Records include ledgers detailing Whitbread exports and ship stocks from the 1920s through to the 1970s along with advertising from the launch of various Whitbread products abroad most notably that of Mackeson Stout and Whitbread Premium Draught Beer.

LMA/4453/J/01: Ledgers; LMA/4453/J/02: Advertising.

Available for general access.

Copyright to these records rests with the Corporation of London.

English

Fit

Please see online catalogues at: http://search.lma.gov.uk/opac_lma/index.htm

Histories published by Whitbread include: Whitbread's Brewery founded 1742: an illustrated history of the House of Whitbread (1934); Whitbread's Brewery incorporating 'The Brewer's Art' (1951); This is Whitbread (1979) and Monckton, Whitbread's Breweries: a chronological survey of the evolution of one of the oldest groups of breweries in Britain (1984).

See also L Richmond and A Turton, The Brewing Industry: A guide to historical records (1990), LMA Library reference 60.43 RIC.

Compiled in compliance with General International Standard Archival Description, ISAD(G), second edition, 2000; National Council on Archives Rules for the Construction of Personal, Place and Corporate Names, 1997.

November 2009 to February 2010 Buildings Commercial buildings Breweries Communication process Advertising Advertisements Enterprises Transnational corporations Information sources Documents Business records International trade Exports Trade Markets Marketing Industry Manufacturing industry Food industry Brewing industry Architecture Brewers Food industry personnel Personnel People by occupation People Company archives Trade (practice) Whitbread International Ltd London England UK Western Europe Europe

Received in 2001 as a gift.

Records of Whitbread International Limited, a subsidiary company of Whibread and Company Limited, brewers. Records include ledgers detailing Whitbread exports and ship stocks from the 1920s through to the 1970s along with advertising from the launch of various Whitbread products abroad most notably that of Mackeson Stout and Whitbread Premium Draught Beer.

LMA/4453/J/01: Ledgers; LMA/4453/J/02: Advertising.

Available for general access.

Copyright to these records rests with the Corporation of London.

• English

• Latin

English

Please see online catalogues at: http://search.lma.gov.uk/opac_lma/index.htm

Compiled in compliance with General International Standard Archival Description, ISAD(G), second edition, 2000; National Council on Archives Rules for the Construction of Personal, Place and Corporate Names, 1997.

• English