Marketing

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      Marketing

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      Marketing

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      Marketing

      • Usado para Sales promotion
      • Usado para Marketing
      • Usado para Mise en marché
      • Usado para Promotion des ventes
      • Usado para Comercialización
      • Usado para Mercadotecnia
      • Usado para Promoción de ventas

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      Marketing

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      GB 0074 LMA/4453/G · Colección · 1806-2000

      Records of Whitbread and Company Limited, brewers, relating to advertising, memorabilia and personal records, including substantial albums and guard books with Whitbread and Company advertising and labelling from 1935 through to 1980, newscuttings book of adverts commissioned (1921-1996), photographs of premises (1930-1979) and correspondence relating to advertising campaigns. Also included are published histories of the Company from both the nineteenth and twentieth century. This collection also includes the Whitbread Archivist's research files on public houses in the London area, subsidary companies and individuals associated with Whitbread and Company.

      Sin título
      WHITBREAD INTERNATIONAL LIMITED
      GB 0074 LMA/4453/J · Colección · 1934-1979

      Records of Whitbread International Limited, a subsidiary company of Whibread and Company Limited, brewers. Records include ledgers detailing Whitbread exports and ship stocks from the 1920s through to the 1970s along with advertising from the launch of various Whitbread products abroad most notably that of Mackeson Stout and Whitbread Premium Draught Beer.

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      J. LYONS AND COMPANY LIMITED
      GB 0074 ACC/3527 · Colección · 1891-1995

      Records of J Lyons and Company Limited, food manufacturers and caterers, 1891-1995. The archives reflect all aspects of the company's history. There are some of the usual company records relating to management, shareholding and administration, but the collection is particularly strong in what may be termed ephemera. There are hundreds of photographs, from 1887 up to the present day, a few films and videos, and large collections of press cuttings, advertisements, menus and even a set of lithographs which were commissioned by the company after the Second World War as a way of brightening up Lyons Corner Houses.

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      GB 2648 LBS · 1965-1998

      Administrative records of the London Business School, 1965-1998, comprising:
      Governing Body minutes and papers, 1976-1998, including copy of Royal Charter, lists of Governors and correspondence on Governing Body membership;
      Executive Committee minutes and papers, 1981-1983;
      Management Board minutes, 1989-1993
      Faculty Board minutes and papers, 1986-1989, including Doctoral Programme reports, 1986-1988; review of LBS subject areas by Academic Board, 1986; reports of the Sloan Programme, 1987-1988; reports of the Design Management Unit, 1987-1989; report of Masters' Programmes, 1987-1989; reports of Institute of Finance and Accounting, 1987-1988; reports of Centre for Business Strategy, 1987-1988; reports of Computing Services, 1987-1989; Library reports, 1987-1989; reports of the Centre for Management Development, 1987-1988; report of the New Enterprise/Extended Enterprise programmes, 1987; report of Information Systems and Computing Committee, 1987; report of London Executive Programme, 1987; report of Continuing Executive Programme, 1988; reports of the Alumni Association, 1988-1989; report of the Programme for Enterprise, 1988; report of the Centre for Marketing and Communications, 1988; report of the Audio-Visual Unit, 1989; report of the Financial Services Unit, 1989;
      Buildings and Estates papers, 1965-1997, including architects plans for Sussex Place, 1967; Land Registration original documents, 1965-1988; Park Road shops - correspondence and management report, 1989-1991; Taunton Place building, 1996-1997; Windsor Castle Public House, Park Road, 1982-1989; gardens and landscaping papers, 1990-1992; Park Road planning appeal papers, 1979;
      House Committee minutes and correspondence, 1969-1987;
      Appointments Committee: correspondence, applications and minutes, 1973-1976;
      Investment Committee: minutes and papers, 1983-1986, 1989-1995; Phillips & Drew Investment Reports, 1987-1989;
      Computing Service: papers, 1988-1992;
      Dean for Executive Education: correspondence 1989-1992;
      Library Papers, 1985-1992;
      Centre for Management Design: correspondence, 1975-1987;
      Paintings and Gifts: correspondence and photographs, 1965-1990;
      MBA Programme: correspondence and papers, 1972-1993;
      External Affairs: correspondence, 1989-1994;
      Personnel Department: papers, 1990-1994;
      Coopers & Lybrand (Chartered Accountants): correspondence, 1964-1998;
      University Grants Committee/Universities Funding Council/HEFCE: correspondence and papers, 1987-1994; HEFCE Auditors Visit, Apr 1995, correspondence and papers;
      George Bain (Principal 1989-1997): Report on Bain's visit to US business schools, 1989;
      Fundraising: Development Office reports and correspondence, 1990-1991; Development Advisory Board - Minutes and Papers, 1991-1993;
      Regent's College: papers on proposed purchase, 1994-1995.

      Sin título
      GB 0102 CBMS · 1872-1973

      Archives of the Conference of British Missionary Societies, largely dating from 1912-1970, including some material dating from 1872-1973, relating to administration, the work of other missionary bodies, and issues affecting missionary work.

      Records, 1901-1970, of the Standing Committee and other committees comprise minutes, annual reports, and administrative papers and correspondence, including some relating to the CBMS constitution, finance, staffing, World War Two, and broadcasting, and papers relating to various other missionary bodies, including the Foreign Missions Conference of North America and National Council of Churches in Christ in the USA, 1893-1960 (Ref: S).

      Records, 1907-1968, of the Home Council comprise minutes and administrative papers (Ref: H); records, 1926-1960, relating to audio-visual aids, including minutes, administrative papers, and reviews of films (Ref: H/AVA); records, 1920-1944, of the Far and Near Press Bureau, with detailed information on numerous individual missionaries and missionary issues, including BBC talks, publications, manuscripts and matching press cuttings, and obituaries (arranged chronologically), biographical files and photographs of people and regions (arranged alphabetically), and background information on various areas (Ref: H/PB); records, 1921-1960, relating to recruitment and training of missionaries (Ref: H/RT); records, 1946-1965, of the Schools Committee, relating to speakers, exhibitions and publicity material (Ref: H/Sc); records, 1939-1961, of the Youth Committee (Ref: H/Y); records, 1907-1968, of the United Council for Missionary Education and Edinburgh House Press, including minutes, finance papers, records of publications and papers relating to production, stock and publicity, book reviews, correspondence, and publications on missionaries and missionary subjects (Ref: H/UP).

      Area files, including correspondence with national Christian councils, overseas governments and overseas churches and churchmen, comprise minutes of the Africa Committee and papers on missionary work in countries in Central, East, Southern and West Africa, 1915-1960, touching on educational work, political events and decolonization, African customs, Islam, social problems, and interethnic relations, including papers of the Advisory Committee on Education in the Colonies (including areas outside Africa), 1927-1961 (Ref: A); records of the Committee on Work among Jews and Near and Middle East Committee and papers relating to missionary work in Middle Eastern countries and Egypt, 1921-1967, touching on work among Moslems, political events and refugee issues (Ref: N); records of the West Indies Committee and papers relating to missionary work in the Caribbean, 1938-1968, touching on social and economic development (Ref: W); records of the Asia Committee and papers on missionary work, including educational and medical work, in China, India, and other parts of East, South, and South East Asia, 1872-1964, including political events, the Sino-Japanese War and World War Two, the development of Communism in China, and political events and self-government in India (Ref: E).

      Records on literature and medical work comprise records of the Christian Literature Committee and Christian Literature Council, including finance and policy papers, and papers relating to literacy and literature in Central, East, Southern and West Africa, East, South, and South East Asia, the Middle East, and the Caribbean and Latin America, 1920-1968 (Ref: L); records of the Medical Advisory Board and papers on medical missionary work in Africa, India and China, 1928-1963 (Ref: M).

      Records on co-operative action with other missionary bodies relate to the World Missionary Conference and its Continuation Committee, 1907-1929, the International Missionary Council, 1917-1973, World Council of Churches, 1945-1960, and British Council of Churches, 1938-1960 (Ref: C).

      Sin título
      HAYWARD, Marjorie (1905-1974)
      GB 106 7MJH · Fondo · 1928-1968

      The archive consists of a bound volume of printed articles by Marjorie Hayward in the Commercial Bulletin of South Africa (1928-1930); promotional materials for ICI (1930-1939); reports, publications, correspondence, memoranda and working papers written for the Ministry of Labour related to woman power during the Second World War (1942-1944); memoranda, notes and working papers of the International Federation of Business and Professional Women 1953 and report produced for the Ministry of Labour's use (1953); reports and correspondence on women's employment (1940-1953); notes for proposed by Hayward on women power in the Second World War (1960-1); printed materials on women at war, the Civil Service and women's employment (1943-1950); press cuttings (1910-1963); publicity material (1970s), photographs (1923-1968).

      Sin título